Pani Renia

commercial

Client Betclic
Agency 180heartbeats + JUNG v. MATT
Production House F25
Year 2023

Impossible without the help of

impossible without the help of

EXECUTIVE PRODUCER Marcin Dworucha
DIR/DOP Michał Panasiuk
1st AC Paweł Maruszak
Drone OPERATORS Filip Śleziona, Adam Ziarko
SOUND Milan Rabij
Producer Aleksandra Karkowa
Production Assistant Jakub Lebiedziński
GAFFER Stanisław Nolywajka

Overview

Betclic × Renata — character-led commercial with teaser energy.

The brief called for work that feels immediate on first view and rewards a second look: strong framing, intentional rhythm, and a tone aligned with Betclic's positioning in the market.

Challenges & Approach

Hover teaser cut from the delivered master. Full film available on request.

We built the approach around practical lighting, precise editorial rhythm, and close collaboration on set, so decisions made in pre-production carried through to the final master.

The result

The delivered film for Pani Renia × Betclic combines strong imagery with a clear read on Betclic's offer — designed to perform across broadcast, social, and digital placements.

Early feedback highlighted the balance between energy and clarity: viewers understood the story quickly while the craft kept them watching through the end card.

Completed in 2023, Pani Renia × Betclic reflects how we approach commercial work at Work Till Death — bold visuals, tight pacing, and a brand story told without filler.